What's next for services?

"What’s Next is a trends report offering clear, concise and non-sensationalist commentary on trends in society, business, science & technology, government and the environment. Each issue covers trends across twelve sectors and speculates about future risks and opportunities."

Picture 3

The current issue depicts the following trends for services:

  • People will start to use services that do not require power.
  • People will seek services that give a sense of security and reduce stress.
  • We will see an increase in 'Home Grown' services.
  • People will start to use services aimed at helping people to exercise their brain.

Download the report here. I am curious about the idea of 'home grown' services. What is the best example you can think of?